Google Tag Manager Trainer FR/EN

1. Who is this training for?
This Google Tag Manager (GTM) training is designed for digital marketing professionals, web analysts, developers, and anyone wishing to master tag management for precise online performance tracking. Whether you're a beginner or an advanced user, this training will help you deploy, configure, and optimize GTM for your web projects.

2. What the service includes

BASIC Package – €150 excl. VAT

• Introduction to Google Tag Manager and its key concepts
• Creating and managing simple tags (Google Analytics, click tracking)
• Setting up triggers and basic variables
• Training support in French and English
• Duration: 3 hours via videoconference or in-person

STANDARD Package – €350 excl. VAT

• All content from the BASIC package
• Setting up advanced tags (conversion, e-commerce, remarketing)
• Managing custom events and optimizing tags
• Practical exercises on a real site
• Bilingual support FR/EN and dedicated Q&A session
• Duration: 6 hours, flexible depending on needs

PREMIUM Package – €700 excl. VAT

• All services from the STANDARD package
• Advanced integration with Google Analytics 4 and other marketing tools
• Automating reports and tracking SEO KPIs via GTM
• Personalized advice for a complete tracking strategy
• Post-training support for 30 days for follow-up and assistance
• Delivery of a complete bilingual GTM guide FR/EN
• Duration: 10 hours spread over several days

Our expertise in supporting your digital success
We train marketing teams, agencies, and freelancers in using Google Tag Manager to ensure precise and effective tracking. Based in the Paris region, we offer our training in French and English, with personalized support adapted to your level. Our pragmatic approach ensures rapid and lasting skill development.

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